Bob Hale
Principal & Creative Director
Bob joined the practice as a principal in 2001 after over a decade of collaboration with the firm. He brings over 40 years of experience designing, planning, and managing highly visible and critically acclaimed architecture and places. Bob’s expertise extends to all facets of the design process, strategic project planning and programming, and overall project leadership and client relations. He has extensive experience in urban planning, architectural, landscape, interior design, and master planning. Over his distinguished career, Bob has led creative collaborations for corporate, entertainment, retail, cultural, commercial, and residential clients. For 7 years he worked for Universal Studios as Creative Director and as Vice President of Design and Planning. For 12 years prior, he worked for Frank O. Gehry Associates, where as a Principal, he oversaw many of Frank Gehry’s award-winning projects like the Temporary Contemporary for MOCA, Loyola Law School, The Retail + Entertainment Center for Euro Disney, The Vitra Design Museum, The American Center in Paris, and the Guggenheim Museum in Bilbao, Spain.